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The Adidas Product Testing Program offers selected participants the opportunity to try new products before they are released. The process is straightforward, but it does involve specific requirements.

How the Program Works

After registering on the official portal, candidates go through a profile evaluation considering factors like age, country of residence, sports activity level, body measurements, and shoe or clothing size.

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Selected participants will receive Adidas products directly at home. For a defined period, participants must use the items according to the provided guidelines. At the end of the testing period, they complete detailed reports evaluating aspects such as fit, durability, comfort, and performance.

Requirements to Participate

The program is selective and not open to the general public. To qualify, participants must:

  • Be over 18 years old.
  • Reside in the United States or most European countries.
  • Have reading and writing skills in English or German.
  • Not participate in product testing programs of competing brands.
  • Maintain a consistent level of physical activity in their chosen sports discipline.

These criteria ensure that evaluations deliver valuable insights and that each tester’s profile matches Adidas’ specific needs.

Types of Products Tested

Products selected for testing fall into three main categories:

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  1. Footwear: Running shoes, soccer cleats, casual shoes, and other designs specific to different sports disciplines.
  2. Apparel: T-shirts, shorts, sweatshirts, jackets, and other sports clothing.
  3. Accessories: Backpacks, sports bags, socks, caps, and complementary items.

During testing, products must be used in real-life situations to ensure authentic evaluations of their quality and performance.

Evaluator Commitments

Selected participants must commit to a set of essential responsibilities:

  • Use the products in accordance with the provided instructions and guidelines.
  • Avoid sharing any information, photos, or product details on social media or other communication channels.
  • Complete and submit evaluation reports within the established deadlines.
  • Return products if explicitly requested by Adidas.

Strict compliance with these rules is essential to maintain the program’s credibility and ensure the reliability of the results.

Application Process

Candidates first complete a registration form and then respond to a detailed questionnaire about their profile. This allows Adidas to identify the most suitable participants for each type of product test.

Not all applications are accepted—product availability is limited, and selection depends on specific criteria for each testing round.

Access the Official Portal

For more details about the requirements and to apply, visit the official Adidas website. There you will find complete information and direct access to the application form to begin your process as a potential product reviewer.

Official Adidas Testing Program

Mariana Viana

A journalist with a postgraduate degree in Strategic Communication and seven years of experience in writing and content editing. A storytelling specialist, she writes with creativity and intelligence to inspire and inform readers about everyday topics.